Mixed Signals: Seeking Some Quiet in the Media Storm

Mixed Signals is Erin Straza’s weekly musing about marketing miscellany in advertising, branding, and messaging.Years ago when I was working with my church’s youth group, the youth leaders challenged the students to a week-long media fast. We were all in it together, leaders and students alike—no entertainment via TV, movies, video games, iPods, or the Internet. The goal? To create some quiet in our lives so that we would have more time for God and more mental space to hear what He was sayin … [Read more...]