June 27: What’s Your Mission – Statement?

“To Spec, On Time.”  That’s the mission statement of a technology company, and it says that every product is completed to a client’s specifications and delivered on time.

Jim Nichols, vice president of a full-service communications firm, feels that when it comes to writing mission statements, organizations should take their cue from the military.  “There is no possible way that every minute detail can be communicated to every soldier on the battlefield,” Nichols explains.  Instead, the commander’s intent focuses on an end state, and each soldier helps to make that happen.

And so it is with companies, Nichols emphasizes. Workers can use the tools at their disposal to reach an end goal, whatever that might be.

What’s the goal of your organization? How do you help make it happen?  And in life, do your actions accomplish the good the Lord wishes for all the human family?

The Lord will fulfill His purpose for me; Your steadfast love, O Lord, endures forever.  (Psalm 138:8)

Help me to be a part of Your mission, Lord, to bring Your love to all peoples, in all times.