So, Noah had a great first weekend in North America and many other territories. How did it do so well? What are the film’s prospects going forward? And what does this bode for other possible Bible movies?
First, Paramount vice chairman Rob Moore — who attends a Vineyard church in Los Angeles — has given a few interviews commenting on how his studio beat some of the controversy that some people had whipped up in the months leading up to the film’s release.
Speaking to The Hollywood Reporter, he said a key “turning point” came when the studio openly admitted that the film was “inspired by” the Bible story but was not a “literal” version of it, whatever that would mean. He also commented on how the film has been received by different communities: