With the recent rise of atheist literature, it might be a good time to step back and look at some of the books that have been released.
But first, take a look at the covers of some currently popular Christian books:



What do we notice about them?
Yes, they’re men, clasping their hands. But these covers are very visual. You have something (or someone) to look at. You can’t help but notice them.
Now, let’s look at the covers of popular atheist books:

We kind of see a lighter color at the top… it looks like the sky. The copy I have loses the color gradient altogether– it just has a grey reflective coating. And the word God is in a different color than the other words! Bold. And Dawkins’ picture? Not even on the back cover. Arguably the most famous atheist in the world, but he is resigned to the inside flap.

Another color gradient that gets lighter as we move up the cover. There’s a lot of tinkering with the fonts. Lots of words this time. But still not so appealing visually.

Christopher Hitchens’ upcoming book. Don’t stare at it directly or you will go blind.

We have a woman writing a book! A smart woman! But she’s not on the front. The cover’s appeal is limited to a few stars… and several horizontal lines.

More stars! In vertical lines!

We have a visual breakthrough! One red banner going across the cover. A daring move…

Nica Lalli’s new book. (I’m almost done with it; a review is forthcoming.) But the only touch of color we have is to highlight the word “Nothing.” To be fair, this might be the one case where it’s apt.

Finally, we get some sort of real image! A picture of the world, no less. Very nice.
Why are the covers of atheist books so different from the Christian counterparts?
One explanation might be that the Christian books are driven by personalities. The authors/pastors themselves are the selling points of their books, moreso than their content which is essentially interchangeable.
Atheist books, on the other hand, are less personality-driven and more content-oriented. Because of that, we seem to focus the covers more on the words and less on the imagery.
Maybe atheists could get more publicity and name-recognition if we had some of our own people on the covers. I’ll admit: Sam Harris is a good looking guy. Why is he relegated to an inset on the back cover?
Then again, we atheists pride ourselves on our thoughts, words, and reasoning skills. Not on our ability to look good in a suit. Maybe we don’t want to be characterized as the type of people that would have our own images on the cover.
Still, there must be a way to make these atheist books more alluring to the eye.
[tags]atheist, atheism, Christian, T.D. Jakes, Reposition Yourself, Myles Munroe, Kingdom Principles, Joel Osteen, Your Best Life Now, Richard Dawkins, The God Delusion, Sam Harris, The End of Faith, Letter to a Christian Nation, Christopher Hitchens, God is not Great, Susan Jacoby, Freethinkers, Daniel Dennett, Breaking the Spell, Nica Lalli, Nothing: Something to Believe In, Victor Stenger, God the Failed Hypothesis[/tags]










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