1) Make sure you get someone famous involved – it makes getting the reporter to stay on the lone long enough to hear what you have to say just that littler bit easier.

2) Keep it focussed – make sure you are doing one thing and just keep shouting about it until someone listens.

3) Get yourself in the blogs and on the web – we got most of our coverage from sources picking up our press releases from the web.

The AHS has been in contact with the SSA and are hoping to formalise our relationship!

One way to get attention is to take all your people and work on something together. And here’s an opportunity right here. I and a growing cast of rationalist advocates from around the world are about to launch an international web-based independent media and advocacy organization for reason and humanism. We are building very strong ties with the Center For Inquiry, including having skype meetings with their directors, receiving a suggestion from one of their highest ranking directors that *they* pay to have one of us come and liveblog CFI World Congress in DC, and so on. We are also a matter of weeks away from a mass promotional campaign which will involve sending emails to many hundreds of bloggers, student groups and organizations around the world in order to solicit support and invite active membership in the organization. In the coming week, we will be drafting up an inaugural organizational structure that will include special positions focused on editing, site maintenance (as it stands, we have 2 main site people who have 12+ years of experience between them, and we just received an offer from a webmedia professional and entrepreneur to assist us on a non-profit basis), project coordination with other organizations, fundraising, promotions, and so on.

Both you personally and the Secular Students Alliance are on our to-be-contacted list, but your current post motivated me to bring this to your attention that much sooner.

We’re trying to organize some of the cat herd to establish a quality up-to-date independent news media and an online advocacy organization that brings together as many of the thousands of largely unconnected online advocates out there in order to create something that is far bigger, far more visible and far more productive than what we are currently creating in redundant isolation. The point is to put reason and humanism first to unify advocates online and offline, near and far. And we want *you* and every other advocate of reason and humanism on board.

So perhaps the SSA can’t make headlines, but it can ensure it’s members do.