Back in February, I mentioned how skeptic Carrie Poppy purchased a drug called ColdCalm to help her with her sickness. Turns out ColdCalm was homeopathic and had no actual potency to it.
Carrie called Boiron Laboratories, the company that makes ColdCalm, and this is what happened:
Now, there’s at least a slightly happy ending. Carrie got a refund from the company:
There’s even better news: Due to an uproar from customers tired of getting hoodwinked, Boiron will “set aside $5 million to refund customers who are not happy with the sugar pills they bought.”
Boiron will be adding a disclaimer to say that their claims have not been evaluated by the U.S. Food and Drug Administration, and, importantly, an explanation of how their active ingredients have been diluted. This re-labeling is likely to cost Boiron about $7 million.
So, they’re doing some PR that costs them millions of dollars.
Unfortunately, they’re not about to pull their product from the shelves, and odds are they’re pulling in far more money from unsuspecting (or incredibly gullible) ColdCalm customers who don’t know how to read labels.
This fight won’t be over until they stop scamming customers. So we’ll keep pushing back.
(Thanks to @WCK604 for the link!)