The billboards, which cost $5,300, were paid for by the United Coalition of Reason. They’ll be up until July 29th.
“The point of our ongoing nationwide awareness campaign is to reach out to the millions of atheists and agnostics living in the United States,” explained Fred Edwords, national director of the United Coalition of Reason. “Such non-theists sometimes don’t realize there’s a community for them because they’re inundated with religious messages at every turn. We hope our effort will serve as a beacon and let them know they aren’t alone.”
Reaching out to the like-minded isn’t the only goal of the coalition: “We hope the public will realize that we are a regular part of the community,” said Susan Harrington, coordinator for Treasure Valley CoR. “People like us live all over Idaho. We’re your family and friends, coworkers and neighbors. We might even be sitting in a pew at your church.”
The last time we saw atheist billboards in Idaho, it was back in February to promote a Darwin Day event.