Of all the ways to market a major movie, this has to be at the bottom of the list:
Warner Bros. and MinistryResources.org have partnered to create a website which contains “Man of Steel” resources for Christian priests, pastors and ministers.
Yep: They’ve pre-written a sermon (PDF) for pastors to use in church, comparing Superman to Jesus. The superhero created by the sons of Jewish immigrants is being used to market Jesus.
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