Aquila: A New Kind of Muslim Woman?

For those familiar with women's “lifestyle” magazines, the call to be “sexy” in some way or another is not new. We women need to have “sexy” everything: attitude, legs, skin, armpits, you name it. So pervasive is this message that I'm surprised that no one has spontaneously combusted from sexual arousal at the sight of a women's magazine devotee.And then we have the new Aquila magazine, whose key buzzwords are modesty and fabulousness.As the “world's first English fashion and lifestyle maga … [Read more...]

Marketing Muslim Lifestyles and Rethinking Modesty

If a hijab in Pucci-designed print could speak, what would it say? I attended a seminar presented by Professor Reina Lewis on Muslim women's lifestyle magazines last night and was faced with this bizarre question. It all started with the actual seminar itself, which showcased the latest research adventures of the fashion and design professor. Weaving together previous work that included alternative Orientalist narratives in the 19th century and queer lifestyle magazines, Lewis' paper focused on … [Read more...]


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