{"id":18899,"date":"2017-03-24T06:14:00","date_gmt":"2017-03-24T06:14:00","guid":{"rendered":"http:\/\/www.catholicnewsagency.com\/news\/new-campaign-highlights-catholic-services-in-michigan-61225\/"},"modified":"2017-03-24T06:14:00","modified_gmt":"2017-03-24T06:14:00","slug":"new-campaign-highlights-catholic-services-in-michigan","status":"publish","type":"post","link":"https:\/\/www.patheos.com\/blogs\/catholicnews\/2017\/03\/new-campaign-highlights-catholic-services-in-michigan\/","title":{"rendered":"New campaign highlights Catholic services in Michigan"},"content":{"rendered":"\n<\/head>

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Detroit, Mich., Mar 24, 2017 \/ 12:14 am (CNA\/EWTN News<\/a>).- A new television ad campaign launched by the Michigan Catholic Conference is featuring commercials that spotlight the hand of the Catholic Church in health, education, and charitable systems throughout the state.<\/p>\n

\u201cThe Catholic Church is the largest provider of social services, education, and health care after the government itself,\u201d stated David Maluchnik, vice president of communications for the Michigan Catholic Conference (MCC), in a recent press release.<\/p>\n

\u201cThis advertising project aims to reinforce the notion that faith-based health care, charitable, and educational entities here in the state are an inclusive and diverse component of our local communities that serve all in the spirit of \u2018loving thy neighbor,\u2019\u201d Maluchnik continued.<\/p>\n

Entitled \u201cFreedom to Serve,\u201d the ad campaign is the product of collaboration between the Michigan Catholic Conference and the media firm Minus Red. The commercials were originally produced as three short films, and were extracted from the films for television commercials.<\/p>\n

The goal behind the commercials is to underscore how the Catholic Church is \u201cfree to serve\u201d the community in Michigan through various outlets, such as the fields of health, education and charity. Currently, there is a Catholic presence in 222 schools, 33 health centers, 88 social service centers, and 73 specialized homes.<\/p>\n

These commercials are being shown on 28 cable and network stations throughout the state, and will run from February through May. There are currently two commercials, titled \u201cLittle Simple Things\u201d and \u201cHands of Service in Healing.\u201d<\/p>\n

Each commercial tackles big issues such as palliative care and how organizations, such as Catholic Charities, are providing much-needed water for the city of Flint. One commercial notes that Catholic Charities is \u201cone of the largest suppliers of water in Flint,\u201d and that they give water away for free to those who need it.<\/p>\n

While there are only two commercials on air currently, new ads will debut over the next few months that will spotlight Catholic health centers and Catholic school systems.<\/p>\n

\u201cFor over one hundred years, the Catholic community in Michigan has played a vital role providing our most vulnerable brothers and sisters with the material and spiritual care necessary to uphold their dignity as human persons,\u201d Maluchnik stated.<\/p>\n

According to the press release, the Catholic school system educated about 52,000 students during the course of 2016. The Church has also provided various social services and charity work for over 480,000 citizens in the state. Additionally, Catholic health services in Michigan have cared for over 5.5 million individuals, \u201call without regard to race, religion, or income.\u201d<\/p>\n

\u201cCatholic institutions are administered and staffed by persons who do not leave their faith at the doorstep when serving others \u2013 it is who they are from morning until night,\u201d Maluchnik noted.<\/p>\n

There are about 1.8 million Catholics in the state \u2013 18 percent of the Michigan population. The Michigan Catholic Conference is hoping that these commercials will highlight the many ways the Catholic Church is serving the greater Michigan community, and also bring light to recent government mandates which have put up roadblocks to serving those in need.<\/p>\n

More information about the \u201cFreedom to Serve\u201d project is available at www.CatholicsServe.com<\/a><\/strong><\/p>\n

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