{"id":21030,"date":"2014-08-12T18:58:46","date_gmt":"2014-08-13T01:58:46","guid":{"rendered":"http:\/\/admin.patheos.com\/blogs\/filmchat\/?p=21030"},"modified":"2014-08-12T18:58:46","modified_gmt":"2014-08-13T01:58:46","slug":"noah-new-posters-for-the-home-video-release-make-creative-use-of-quotes-and-images-from-the-film","status":"publish","type":"post","link":"https:\/\/www.patheos.com\/blogs\/filmchat\/2014\/08\/noah-new-posters-for-the-home-video-release-make-creative-use-of-quotes-and-images-from-the-film.html","title":{"rendered":"<i>Noah<\/i>: new posters for the home video release make creative use of quotes and images from the film"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><head><meta http-equiv=\"content-type\" content=\"text\/html; charset=utf-8\"><meta http-equiv=\"content-type\" content=\"text\/html; charset=utf-8\"><\/head><body><p><a href=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/NOAH.poster.jpg\" class=\" decorated-link\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/NOAH.poster-214x300.jpg\" alt=\"NOAH.poster\" width=\"214\" height=\"300\" class=\"alignright size-medium wp-image-21032\"><\/a>Two weeks after the Blu-Ray release of <i><a href=\"https:\/\/www.patheos.com\/blogs\/filmchat\/tag\/noah-2014\" class=\" decorated-link\" target=\"_blank\">Noah<\/a><\/i>, and four weeks after its digital release online, the studio that made the film continues to release new images promoting it \u2014 and some of them are quite striking.<\/p>\n<p>The thing that distinguishes these images from nearly all of the pictures and posters that have been released so far is that they are <i>not<\/i> based on photos from the film or its set. Instead of showing Russell Crowe or Emma Watson in character, surrounded perhaps by computer-generated rain and waves, these images are pure illustrations, and even a bit abstract, in a way that might not have felt out of place in the <a href=\"https:\/\/www.patheos.com\/blogs\/filmchat\/2014\/03\/noah-art-show-opens-and-an-update-on-the-soundtrack.html\" class=\" decorated-link\" target=\"_blank\">art show<\/a> commissioned by director Darren Aronofsky.<\/p>\n<p>A publicist working for the studio sent three images directly to Patheos, including <a href=\"https:\/\/twitter.com\/NoahMovie\/status\/494573712952139776\" target=\"_blank\" class=\" decorated-link\" rel=\"nofollow\">the poster<\/a> that you can see above. The studio has also released a couple other images via the film\u2019s Twitter feed. You can check them all out below the jump.<\/p>\n<p><!--more-->First, there is this image of the animals and the Earth, with the words \u201cIt begins\u201d \u2014 spoken in the film by Noah as the animals start boarding the Ark:<\/p>\n<p><a href=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/NOAH.ItBegins.jpg\" class=\" decorated-link\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/NOAH.ItBegins-691x1024.jpg\" alt=\"NOAH.ItBegins\" width=\"590\" class=\"alignnone size-large wp-image-21031\"><\/a><\/p>\n<p>The circular pattern of the animals echoes how the birds \u2014 the first of the animals to arrive at the Ark \u2014 fly in circles in the film, before landing on the ship:<\/p>\n<p><a href=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/vlcsnap-2013-11-14-11h05m52s23.png\" class=\" decorated-link\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/vlcsnap-2013-11-14-11h05m52s23-1024x550.png\" alt=\"vlcsnap-2013-11-14-11h05m52s23\" width=\"590\" class=\"alignnone size-large wp-image-21037\"><\/a><\/p>\n<p>The connection is even more explicit when you compare the poster to the shot from the film which looks straight down at Noah as the birds circle overhead \u2014 though the circular motion isn\u2019t really clear in a static frame like the one below:<\/p>\n<p><a href=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/vlcsnap-2014-08-12-11h59m47s71.png\" class=\" decorated-link\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/vlcsnap-2014-08-12-11h59m47s71.png\" alt=\"vlcsnap-2014-08-12-11h59m47s71\" width=\"590\" class=\"alignnone size-full wp-image-21038\"><\/a><\/p>\n<p>Note also how the poster above depicts the supercontinent <a href=\"http:\/\/en.wikipedia.org\/wiki\/Pangaea\" target=\"_blank\" class=\" decorated-link\" rel=\"nofollow\">Pangaea<\/a>, just as the film did \u2014 thereby situating this film in a time before continental drift:<\/p>\n<p><a href=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/vlcsnap-2014-08-12-12h03m28s21.png\" class=\" decorated-link\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/vlcsnap-2014-08-12-12h03m28s21.png\" alt=\"vlcsnap-2014-08-12-12h03m28s21\" width=\"590\" class=\"alignnone size-full wp-image-21040\"><\/a><\/p>\n<p>Two other images have played on the line in the film about how God is destroying the world with water, not fire, because fire consumes all whereas water cleanses.<\/p>\n<p>See, for example, the image below, which associates the fire with the serpent and the water with the dove (this might be my favorite of the new images):<\/p>\n<p><a href=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/NOAH.WaterCleanses.jpg\" class=\" decorated-link\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/wp-media.patheos.com\/blogs\/sites\/227\/2014\/08\/NOAH.WaterCleanses-691x1024.jpg\" alt=\"NOAH.WaterCleanses\" width=\"590\" class=\"alignnone size-large wp-image-21033\"><\/a><\/p>\n<p>The Twitter version of that image was accompanied by the statement \u201c<a href=\"https:\/\/twitter.com\/NoahMovie\/status\/496731336380391424\" target=\"_blank\" class=\" decorated-link\" rel=\"nofollow\">Destroy all to start again.<\/a>\u201d Three days earlier, the film\u2019s Twitter account expressed a similar sentiment with a similar (but animal-free) image of fire and water:<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\">\n<p>Creation must be destroyed to be remade anew. Own <a href=\"https:\/\/twitter.com\/hashtag\/NoahMovie?src=hash\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">#NoahMovie<\/a> TODAY on Blu-ray &amp; Digital HD. <a href=\"http:\/\/t.co\/v80Sn1ERZs\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">http:\/\/t.co\/v80Sn1ERZs<\/a> <a href=\"http:\/\/t.co\/WQn92GwEIk\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">pic.twitter.com\/WQn92GwEIk<\/a><\/p>\n<p>\u2014 #NoahMovie (@NoahMovie) <a href=\"https:\/\/twitter.com\/NoahMovie\/statuses\/495615548609138690\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">August 2, 2014<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Finally, the studio tweeted the image below last Thursday:<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\">\n<p>Strength comes from the Creator. Own <a href=\"https:\/\/twitter.com\/hashtag\/NoahMovie?src=hash\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">#NoahMovie<\/a> TODAY on Blu-ray &amp; Digital HD. <a href=\"http:\/\/t.co\/RXOleXc9gF\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">http:\/\/t.co\/RXOleXc9gF<\/a> <a href=\"http:\/\/t.co\/kGdkxiVaNh\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">pic.twitter.com\/kGdkxiVaNh<\/a><\/p>\n<p>\u2014 #NoahMovie (@NoahMovie) <a href=\"https:\/\/twitter.com\/NoahMovie\/statuses\/497381708380250112\" class=\" decorated-link\" target=\"_blank\" rel=\"nofollow\">August 7, 2014<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>It\u2019s interesting to see how this image, and the accompanying tweet, repurpose two lines of dialogue from the film.<\/p>\n<p>First, in the film, when Noah says \u201cI am not alone\u201d to Tubal-Cain, he is referring to the fact that he has the Watchers there to back him up. But this poster \u2014 which depicts the Ark at a point in the story when the Watchers have left the picture entirely \u2014 suggests instead that <i>God<\/i> is with Noah and, thus, God can be with us, too.<\/p>\n<p>Second, the tweet itself says \u201cStrength comes from the Creator.\u201d In the film, Noah says this to draw a sharp line between those who eat meat and those who rely on God for their strength. But there is no trace of that vegetarian subtext in this tweet, which seems to be speaking of strength from God in more general terms.<\/p>\n<p>If any more posters like these come along, I will add them to this post.<\/p>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>New posters and other images designed to promote the film hint at themes of faith and&#8230; Pangaea?<\/p>\n","protected":false},"author":1116,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[63],"class_list":["post-21030","post","type-post","status-publish","format-standard","hentry","category-blog","tag-noah-2014"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Noah: new posters for the home video release make creative use of quotes and images from the film<\/title>\n<meta name=\"description\" content=\"New posters and other images designed to promote the film hint at themes of faith and... 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