{"id":4156,"date":"2011-11-07T13:50:47","date_gmt":"2011-11-07T19:50:47","guid":{"rendered":"http:\/\/www.patheos.com\/blogs\/tonyjones\/?p=4156"},"modified":"2015-03-13T16:55:52","modified_gmt":"2015-03-13T21:55:52","slug":"what-kind-of-blogger-are-you","status":"publish","type":"post","link":"https:\/\/www.patheos.com\/blogs\/tonyjones\/2011\/11\/07\/what-kind-of-blogger-are-you\/","title":{"rendered":"What Kind of Blogger Are You?"},"content":{"rendered":"\n<\/head>

<\/p>\n

Technorati has released their annual State of the Blogosphere Report<\/a><\/strong>. \u00a0Among the findings are that there are four (or five) classifications of bloggers:<\/p>\n

1) Hobbyist:<\/strong> The backbone of the blogosphere, and representing 60% of the respondents to this survey, Hobbyists say that they \u201cblog for fun\u201d and do not report any income. Half of hobbyists prefer to express their \u201cpersonal musings\u201d when blogging. 60% indicate they spend less than three hours a week blogging, yet half of hobbyists respond individually to comments from readers. Because 72% blog to speak their minds, their main success metric is personal satisfaction (61%).<\/p>\n

2-3) Professional Part- and Full-Timers<\/strong>: These bloggers represent 18% of our total group. They are independent bloggers who either use blogging as a way to supplement their income, or consider it their full-time job. Most of these professional bloggers don\u2019t consider blogging their primary source of income. This group primarily blogs about personal musings and technology<\/p>\n

4) Corporate: <\/strong>Corporate bloggers make up 8% of the blogosphere. They blog as part of their full-time job or blog full-time for a company or organization they work for. These bloggers primarily talk about technology and business in their blogs. 70% blog to share expertise, 61% to gain professional recognition, and 52% to attract new clients. They have found that blogging has given them greater visibility in their industry (64%) and company (63%). 63% of corporate bloggers use their number of unique visitors to measure success.<\/p>\n

5) Entrepreneurs:<\/strong> 13% of the blogosphere is characterized as entrepreneurs, or individuals blogging for a company or organization they own. 84% of these bloggers blog primarily about the industry they work in, with 46% blogging about business and 40% about technology. 76% blog to share expertise; 70% blog to gain professional recognition; and 68% to attract new clients for their business.<\/p>\n

via State of the Blogosphere 2011: Introduction and Methodology \u2013 Technorati Blogging<\/a>.<\/p><\/blockquote>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"

Technorati has released their annual State of the Blogosphere Report. \u00a0Among the findings are that there are four (or five) classifications of bloggers: 1) Hobbyist: The backbone of the blogosphere, and representing 60% of the respondents to this survey, Hobbyists say that they \u201cblog for fun\u201d and do not report any income. Half of hobbyists […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[830],"class_list":["post-4156","post","type-post","status-publish","format-standard","hentry","category-blogging","tag-technorati"],"yoast_head":"\nWhat Kind of Blogger Are You?<\/title>\n<meta name=\"description\" content=\"Technorati has released their annual State of the Blogosphere Report. \u00a0Among the findings are that there are four (or five) classifications of bloggers:\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.patheos.com\/blogs\/tonyjones\/2011\/11\/07\/what-kind-of-blogger-are-you\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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