As everyone who uses the internet should know by now, Google targets ads not only to the context of the website you’re visiting but also by your own web browsing and searching. And now you can look up what they think your interests and demographics are in their targeting algorithm.
Mine’s really hit or miss. They got my interest in politics right, but for some reason they think I’m 55-64 years old. And that I have an interest in combat sports and wrestling. I have no idea how. I have virtually no interest in either of those things and haven’t done any searches or web browsing that I know of that could possibly have triggered those keywords.
What does yours say?