ALTHOUGH “Christ-centred” businesses offering “tasteful” sexual appliances to the married Christian couples have been around for a while, there has been no equivalent in the Islamic world – until now.
We have just learned that an on-line store for married Muslims has been set up in the Netherlands.
El Asira – “Society” in Arabic – offers massage oils, cocoa butter lubricants and aphrodisiacs such as Pure Power, a capsule that claims to
Heighten male performance, desire and pleasure.
The founder of the website has been careful to take religious advice and so far his business has been a hit.
Said Abdelaziz Aouragh, a Dutch citizen born and raised in Amsterdam of Moroccan parents:
We had 70,000 hits in the first four days.
His aim, he says, is to change the idea that Islam is in some way hostile to women.
The image of women in the kitchen, submissive, dressed in a burqa isn’t true. There is a lot of love. Islam has a lot of respect for women. Our shop puts the woman at the centre of things.
To be on the safe side, Aouragh consulted Boularia Houari, who preaches in various Dutch mosques and gives lessons in the Koran. The imam told him:
It’s important in Islam that both men and women reach orgasm. If a woman is not satisfied, she will use impure methods such as masturbation or vibrators.
Another imam, Abdul Jabbar, also said that there was no fundamental objection to selling sexual aids providing that they were not toys and were sold only to married couples.
It is unclear, says The Times, how the online shop will determine the marital status of its clients but it does make a big point of trying to treat sex with respect. All ingredients are halal, that is to say, permissible under Islam. None of the products displays naked people and there are no vibrators or pornography in stock. Even the mildly racey pink panties are said to be halal.
The website, which I could not access this morning, reportedly says:
We want to share with other Muslims in a positive way our contribution to a broader view of sexuality and eroticism within the Muslim community.
The new on-line shop, together with a recent erotic German ad (below) showing a Muslima topping off her sexy underwear with a burqa, will no doubt have mad mullahs mulling over the immorality of it all. I predict a flurry of fatwas.
Having a particular interest in sex toys – I work part-time in sex shop and have earned the nickname Lord of the Cockrings – I went over to Wholly Love, a UK-based store, which “God instructed” south Wales fundie Stan Hegarty, to open.
Stan told his wife Stella:
It wouldn’t be a sordid thing but a Christian sex shop, aimed at married couples. It would stock sex toys and, you know, ‘things’. But nothing too offensive.
Their store offers:
Products and resources celebrating God’s fantastic gift of sex within marriage â€¦ With each one, we have used our best judgement as to whether or not it is appropriate for use within marriage.
We recognise the importance of having a nudity and pornography free site. We believe that the Bible clearly teaches that images of sexual nudity are for within marriage only. We do not want to have any images of individuals with products on our site – we do not want to exploit any models in this way. Another example of this is that when products have inappropriate images on their packaging, the image you will see in the shop will be of the product without its packaging, or with the packaging digitally altered.
Hat Tip: BarrieJohn (for the Islam report)