Here’s a church marketing ploy that might actually work on me:
If Calvary Church breaks the 4,000 attendance barrier Sunday, April 12th and Sunday, April 19th Ben will sacrifice all the comforts of common daily life, make his way to the roof of Calvary Church, overlooking Highway 161, and reside in a ‘roomy’ 6x6x6 foot plexi-glass box for three days and nights. He will enter the box on April 26th at 7:00pm and exit the box April 29th at 7:00pm.
Here’s the pastor’s response:
THIS MIGHT BE CHEESY, BUT WHAT CAN I SAY? I AM PASSIONATE ABOUT THE CHURCH GETTING OUT AND BEING THE CHURCH, NOT JUST WITHIN OUR WALLS, BUT OUTSIDE OF THEM AS WELL. IT’S TIME FOR THE CHURCH TO GET OUT OF THE BOX AND LET OUR WORLD KNOW THAT WE SERVE A GREAT GOD AND HAVE FUN DOING IT.
Sure. Have fun in that box, pastor.
Even when I was a Christian, I would have thought this terribly gimmicky. It’s hard to take their religion seriously when they take it so lightly themselves.