Dave Muscato: best hire of the year.

Dave Muscato has a post over at the Friendly Atheist in which he becomes American Atheists’ employee of the year on his first day on the job.  He’s talking about the Sarah Palin billboard that ever so slightly misquotes her (though it did not at all alter intent) and what they’re going to do about it.  Go read it to see how atheists should handle themselves when they get something wrong, even if it’s something little.

The MO for PR people, in my experience, has been to deliver the message of “we’re right and everything’s great” no matter what the truth actually is.  It’s refreshing to see some honesty coming out of a PR person, with the message of “we’re human, and we’re going to make it right.”

Good job Dave Muscato and American Atheists.

About JT Eberhard

When not defending the planet from inevitable apocalypse at the rotting hands of the undead, JT is a writer and public speaker about atheism, gay rights, and more. He spent two and a half years with the Secular Student Alliance as their first high school organizer. During that time he built the SSA’s high school program and oversaw the development of groups nationwide. JT is also the co-founder of the popular Skepticon conference and served as the events lead organizer during its first three years.

  • http://www.davemuscato.com Dave Muscato

    Thank you for your kind words, JT. This really means so much to me coming from you. I strive to be honest in everything that I do and to represent American Atheists with integrity. I’m very happy to hear that you’re impressed with my work so far!

  • John Horstman

    Admitting a mistake, taking steps to correct it, and moving on? Where did Dave get training as a PR guy? Clearly he’s not qualified; the correct move, based on my observations of what every politician, celebrity, corporation, church, or anyone else does when they make a mistake of which others become aware is initially deny it, take steps to cover it up, execute them poorly, and ultimately generate a much larger scandal that results in firings and/or resignations. Dave should clearly resign over his obvious mishandling of this minor error. :-P

    Back in the real world, AA has been kicking ass and it looks like hiring Dave was no exception. Best wishes!

    • http://www.davemuscato.com Dave Muscato

      har har, John ;)


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