Baffling…

Has anyone seen the new campaign for High Fructose Corn Syrup? I have seen it on TV (Food Network, I think) and in magazines like Bon Appetit and Cooking Light.

What is the most fascinating is that it doesn’t deny that refined sweeteners contribute to obesity and have little nutritional value. The punch line is basically that corn syrup is equally bad for you as refined sugar, so have at it. (I’m not sure this is true, I still think HFCS is worse..it has undergone much more processing than refined sugar. Michael Pollan discussed this issue in his book, “The Omnivore’s Dilemma,” which we discussed here awhile ago.)

Are we, as consumers, that susceptible to marketing that this type of campaign(corn syrup is just as unhealthy as sugar!) can possibly be effective?