A petition launched in Canada is demanding that Toronto-based chain Sweet Jesus changes its name to something less ‘blasphemous’ and ‘hateful’ to Christians.
And the Activist Mommy blog has another complaint:
You will probably notice something else about the above image as well as the suggestion that the Sweet Jesus ice cream products are somehow salvific: it depicts a young boy in a very bizarre way.
He is covered in tattoos and is wearing an outfit reminiscent of the sailor in the homosexual music group The Village People. He also has a pink teacup, like something a little girl would play with, to top off the suggestion of gender-bending.
According to this Star report, the brand was founded in 2015 by Andrew Richmond and Amin Todai and got its name after an employee who would often declare “sweet Jesus” after tasting the ice cream. The proprietors insists that the company’s name has nothing to do with religion.
The Citizen Go petition not only accuses the company of “blasphemy”, but also of using Nazi imagery.
It is noteworthy that the first ‘s’ in the ‘Jesus’ in their company logo mimics the Nazi symbol for Hitler’s paramilitary organization, the ‘SS’
The petition says:
Choosing the name of our Lord for a brand of soft-serve ice cream is totally offensive and revolting. Even if this were some innocent faux-pas, it would still be unacceptable! However, this is anything but a mere mistake. Both in their promotional materials and menu selection, it is plain to see that Richmond and Todai have every intention of mocking Christ and Christianity.
If anything could qualify as ‘hate speech’, this is it!
The message is clear: ‘Sweet Jesus’ is all about trashing Christianity and mocking the saving work of our Lord Jesus Christ. This is deeply offensive and an outright attack on the Christian community of Canada!
Could you imagine the outrage and fallout from within the Muslim community if Richmond and Todai had chosen ‘Sweet Mohammed’ for the name of their ice cream parlours!
We are calling on Richmond, Todai, and their parent company ‘Monarch & Misfits’ to issue an apology for their blasphemy. We want them to consider how they have attacked the Christian community, and how they have attacked God.
We are also asking them to immediately change their name and branding to eliminate every instance of mockery toward our Lord Jesus.
The petition points out that:
Three of their ice cream flavours are called ‘Red Rapture’, ‘Hella Nutella’, and ‘Sweet Baby Jesus’. A picture on their web site shows their ice cream in the place of Jesus in a Nativity Scene. Another picture displays an angel worshipping their ice cream … Other more hideous pictures, some involving children, have also emerged.
To date, almost 8,500 people have signed the petition but a poll conducted by The Star shows that more than 20,000 people think Sweet Jesus is “harmless and fun.”
Sweet Jesus has inserted a disclaimer on their website about their name:
Our name was created from the popular phrase that people use as an expression of enjoyment, surprise or disbelief. Our aim is not to offer commentary on anyone’s religion or belief systems, our own organization is made up of amazing people that represent a wide range of cultural and religious beliefs.
Hat tip: Andy Maxton