Why a Social Media Boot Camp?

Kevin has posted an interview with me about the JoPa Social Media Boot Camps over at Church Marketing Sucks:

Why do you think it’s important for pastors to use social media?

Tony Jones: There was a time when churches and pastors needed to decide whether they were going to wire the church for telephones. There was another time when they had to decide whether to bring microphones and amplification into the sanctuary. Those were decisions about using new technology to communicate. Social media is simply another step on that path–it’s about communicating with people, and more and more people are using it, so churches need to decide how to engage that.

via Church Marketing Sucks: Social Media Boot Camp for Pastors.