In this light-hearted, yet serious, commercial, Dove wants to know: when did you stop thinking you were beautiful? We watch as ladies move to hide away from camera lens and the viewer. Is this really a sign of insecurity, a lack of confidence in one’s own beauty? Or is it just another ad to convince women that they are more insecure than they really are?
ELSEWHERE: Dove’s New Ad Wonders Why Women Hide from Cameras