Dr. Brian Engelland is Associate Dean of the School of Business and Economics, the Edward J. Pryzbyla Chair of Business and Economics, and Ordinary Professor of Marketing. He teaches market research, market strategy and other marketing electives in support of the BSBA and MSBA degrees. Prior to becoming an academic, he was a product development executive and served in a series of leadership positions for two Fortune 500 corporations. Later, he became president of a marketing consultancy agency, Engelland and Associates, which helped clients successfully introduce new products and services.
On this episode of Off the Shelf, Brian and I discuss the business world and how to be Christian players within it. In the world of business life can be a cut throat climb to the top. Once that great plateau is reached it is often filled with remorse for the actions taken to get there and an emptiness because the achievement in the end was not really as satisfying as it was assumed it would be. In his book Force for Good: The Catholic Guide to Business Integrity Brian lays out a vision for how business owners and executives can approach their business decisions, employees, and customers with integrity. What is the driving principal behind business? How does Catholic social doctrine impact business decisions? What should one consider to make ethical business decisions? Learn how on this episode of Off the Shelf.
Listen to Off the Shelf Episode 057 exclusively on Breadbox Media below.
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