Pountain and Robins comment that Cool “is in the process of becoming the dominant type of relation between people in Western societies, a new secular virtue. No-one wants to be good any more, they want to be Cool.”
Pountain and Robins comment that Cool “is in the process of becoming the dominant type of relation between people in Western societies, a new secular virtue. No-one wants to be good any more, they want to be Cool.”