Faith and profit are not mutually exclusive: an interview

Faith and profit are not mutually exclusive: an interview June 28, 2015

BP: How have these priorities shaped the atmosphere at Bandwidth?

HK: There’s an energy to our culture that’s fueled by a sense of working for a higher purpose. I wouldn’t suggest that all of our employees share our evangelical faith. But they know that they are working for guys that are about something greater than just manufacturing the distribution of goods. That sense of purpose, I think, is a big part of the culture.

Another important part of the culture at Bandwidth is an atmosphere that allows our employees to innovate, create and win. They’re handed real responsibility that allows them to run with things. I think that’s a big key.

Making family a priority gives us all an energy and a foundation that allows for sustainable work. If you are free to serve your family well, it releases your creativity and gives you the latitude to be able to do your work better.

So our corporate culture is faith driven, but I think if someone just walked in, on day one they would feel an energy and a sense of optimism and hard work. Then, they’d sense that these guys are changing the world—just a little bit maybe, but they are changing the world.

BP: How do you balance these priorities with the company’s need to remain profitable?

HK: Great question. We don’t see them as mutually exclusive at all. I think when you really focus on God’s kingdom and honor Him, the profit comes. I think that’s biblical–but some people took issue with us on this when we started the company. For instance, we would not work with two of the largest consumers of data telecommunications: the adult entertainment industry and spammers.

We made it clear that our faith doesn’t allow us to work with those folks, so some people early on wouldn’t invest in us because they thought we were compromising profit. We didn’t see it that way. We thought that our mission was to get out there and change the way smaller and medium-size businesses bought telecom—and there was more than enough market for us to capture.

I think the fact that we we’ve been very focused on our faith has created a culture that has led to very, very low employee turnover.

In the past I fondly suggested that someday Harvard Business School might do a case study on the rise of Bandwidth.com—how it’s been very very profitable and has grown very quickly. When they look at Bandwidth, they’re not likely to ascribe its success to divine providence, as we would. But they’re likely to credit the remarkably low turnover of our management team. And we believe that’s a function of our corporate culture driven by faith.

Interestingly, three weeks ago Harvard Business School did come down to do a case study on our faith-driven culture—what that means and how that translates into profits. And so, back to my original point, I don’t see them as mutually exclusive at all. By virtue of the fact that we stayed true to our principles and didn’t pursue customers like the adult entertainment industry, I would suggest that we have been significantly more profitable because our employees appreciate the fact that we stuck to our values.

BP: What was behind the formation of Sovereign Capital in 2011?

HK: It came out of the early experience with Bandwidth. There were lots of reasons that folks didn’t invest in Bandwidth.com back in the early days. When David and I set out to raise money, some of the folks who wanted to invest in the company, didn’t really get it that faith should stay at the center of our culture. When we talked about our faith, we got some really blank stares from potential investors. Institutional capital doesn’t know what to make of faith in the workplace, and as a result, there are very real pressures for entrepreneurs to repress their spirituality—to compartmentalize it in order to please investors.

There are over five thousand venture capital and private equity funds out there, but none of them has the premise of getting behind and investing in Christian-led companies.

Since we believe that transformation happens in the marketplace, we wanted to create a fund that would come alongside Christ-following entrepreneurs, to help them grow their businesses, focus on intellectual property, and challenge the market. But we also wanted to be able to ask questions, not in a prescriptive way, but to discuss questions like, When is it appropriate for us to pray with non-believing employees? and Should we hire a corporate chaplain or not? Things like that.

Our belief is that Christian led companies can outperform against the market, and that there is a lot of great secular research that points to this. Jim Collins in Good to Great points out that when leaders are able to work for something other than their own glory, then they outperform. Clay Christiansen writes about it, Ken Blanchard, and even Simon Sinek in his famous Ted.com video talks about “the why” of leadership.

So, we think that there’s something powerful about investing in Christian-led companies. I wouldn’t suggest that it gives us a 250 base-points advantage in return, but I do think that there’s something powerful when a Christ follower is able to talk about why they do what they do. So that’s the origination of the fund.

BP:  In 20 years, what do you hope Sovereign Capital would have accomplished?

HK: We’d like to be a top quintile fund so that investors can understand and realize that investing in a Christian-led business is a good investment opportunity. Success would look like Christ-followers in the marketplace being able to be courageous as they talk about why they do what they do. And investors would come alongside kingdom companies that make an impact and put their resources together towards marketplace transformation, not believing they need to sacrifice ROI in the process.

BP: What do you see as the biggest hurdles for a leader who wants to run a company that glorifies God?

HK: I think the greatest hurdle is not focusing enough on their own discipleship. Running a Christ-led company comes from a transformed heart and a realization that we indeed have found a treasure in a field. We’ve found the pearl. We’ve won the jackpot. We’ve been given the gift of life both now and in eternity. And that changes everything about why we work and whose glory we work for. That realization fuels us with an energy and desire to work for something greater than ourselves, greater than the bottom line, greater than shareholder value, and when we do that, great things can happen.

BP: How would you describe Henry Kaestner’s calling?

HK: My calling is to love the Lord my God with all my heart, soul, mind, and strength, and to love my neighbor as myself. My neighbor is a person that I encounter along the way. God gave me gifts and experience in business, so my neighbor is likely someone I encounter in a business context—an employee, partner, vendor, or customer. They are the people I need to love on. That is how I hope to be characterized by my vocation.

In terms of something more holistic, I hope that I am known as a disciple of Christ and a great father, one that helps his children to know God more fully, and a great husband, loving my bride as Christ loved the church. That’s how I hope I am known. Of course, I fail on that to different degrees every day, but that is the goal I am going for.

Originally published at the Center for Faith and Work, LeTourneau University.

 


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