Evangelism: The MLM Scheme for Souls

Evangelism: The MLM Scheme for Souls November 9, 2023

Evangelism – it’s like the MLM scheme of the religious world, complete with unsolicited sales pitches, branded T-shirts, and a sense of self-righteousness thicker than a King James Bible. But hold on, isn’t evangelism supposed to be about “spreading the Good News?” It might be time for a reality check because this brand of evangelism often looks more like a quest for conversions than a genuine spiritual endeavor. Let’s dive into why evangelism, in its modern form, can be a dehumanizing pursuit that misses the point of what Jesus intended.

The Cookie-Cutter Gospel

The evangelistic model of today often treats soul-saving as if it’s a simple transaction. A prayer here, a baptism there, and voila—another tally on the spiritual scoreboard. But human beings are complex, and their spirituality can’t be easily shoved into a one-size-fits-all box. We’re dealing with diverse experiences and cultures here, not fast-food menu options.

Prosperity Gospel: The Free Toaster with Your Eternal Salvation

Then comes the prosperity gospel, dangling material wealth like a carrot to attract potential converts. But if we look back to the life of Jesus, a man with no home and simple means, it’s clear that the focus shouldn’t be on amassing earthly treasures. The allure of prosperity undermines the true essence of Christian teachings, which is more concerned with internal richness than external wealth.

Us vs. Them: The Ultimate Division

Unity and love were the game plans in the original Gospel script, right? But alas, modern evangelism thrives on divisiveness. It not only alienates people but goes against the inclusive spirit that Jesus himself championed. He was known for reaching out to the marginalized, not shunning them away into categories of ‘saved’ and ‘unsaved.’ This mentality puts walls where there should be bridges.

The Gospel According to Broadway

Flashy displays of faith might capture attention, but they often lack the substance and authenticity that make faith meaningful in the first place. What happened to the merits of modesty and humility? The grandiosity of modern evangelism tends to overshadow the subtler, more profound aspects of spirituality.

Intersectionality? Never Heard of It

The mission is simple: harvest souls, not consider the individual’s background or struggle. The current evangelistic strategy often overlooks intersectionality, focusing solely on conversion without considering the multifaceted identities of people. Religion doesn’t exist in a vacuum. It intersects with every other aspect of human existence, be it race, gender, sexuality, or class. A single prayer is not a solution to systemic problems.

Watering Down the Wine

When you turn the rich tapestry of Christian teachings into a bullet-point list of dos and don’ts, you’re not only missing the point but effectively watering down the wine. The vast teachings of Christianity can’t be boiled down to mere talking points for convenience’s sake. This oversimplification distorts the real message and reduces rich theological traditions to bullet-point lists. Faith should be an explorative journey, not a simplified manual for immediate consumption.

The Bait-and-Switch Technique

Ever been ghosted by an evangelist? The initial enthusiasm often shown by evangelists can wane once the “mission” is accomplished. This post-conversion abandonment leaves new believers stranded, feeling used rather than spiritually nourished. Authentic relationships can’t be built on ulterior motives.

The Ego-driven Gospel

If you look closely, the whole evangelism game sometimes boils down to a spiritual version of keeping up with the Joneses. Who’s saved more souls this month? Who’s bringing in the most newcomers on Sunday? It’s not about eternal life; it’s about the eternal bragging rights. When evangelism becomes more about the evangelist than the Gospel, something is fundamentally wrong. The underlying competition to ‘win’ the most souls skews the purpose away from genuine spiritual enlightenment to self-congratulation, and that’s not what faith should aim for.

The Afterthought Called ‘Aftercare’

“Congratulations, you’re saved! Now, good luck figuring out what that means.” It’s troubling how the spiritual nurturing process abruptly halts post-conversion, leaving the newly-converted in a lurch. The lack of spiritual mentorship diminishes the meaning and experience of conversion, turning what should be the beginning of a spiritual journey into what feels like the end.

The White Savior Complex

Lastly, the cultural insensitivity inherent in some evangelistic efforts cannot be ignored. The implication that one way—usually a Western way—of connecting with God is the only way, dismisses the diversity of human spiritual experience and reeks of cultural imperialism.

 

In sum, modern evangelism has its issues; it’s strayed far from its original intent and has become more about headcount than heart count. What we need is a return to the roots, a shift from transactional relationships to transformational experiences. Maybe then, the inclusive and loving message of Christ can regain its lost authenticity, and the act itself can become a genuinely unifying, humanizing force.

And there you have it. The next time someone offers you a free ticket to heaven, maybe ask them if it comes with an authenticity guarantee. Because in the grand pursuit of soul-saving, it seems that evangelism has lost its own.

 

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About Stuart Delony
My hope with Snarky Faith is to incite change no matter how big or small. I want to cultivate conversations that help people to look for new ways to live out their faith. I'm also one of the weird ones who think that God still moves today - we're just looking in the wrong places. You can read more about the author here.
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