MOSCOW — A Russian comedy that spoofs the country’s recent string of hit domestic movies broke all box office records to take $19.5 million in its first week on release, distrib Caroprokat said Wednesday.
“Very Best Film” (Sammi Luchi Film), which was produced by entertainment TV channel TNT, was released across Russia and surrounding former Soviet territories Jan. 24 on 702 copies and took $16.5 million it is first weekend alone.The record-breaking average of more than $23,000 a copy marks a new high-tide mark for box office takings in Russia. . . .
The spoof, which pokes fun at such local hits as fantasy thriller “Day Watch” and Afghan war drama “The 9th Company” and was produced in association with popular TNT show “Comedy Club,” has been seen by more than 3.5 million viewers so far.
The film was made on a budget of $5 million and promoted through a $5 million advertising campaign that has put posters on billboards, bus stops, metro stations throughout Russia, in addition to television plugs. . . .
I wonder if films like this get shown to critics over there.