A curious development in the history of the NFL championship game has been the role of commercials. Viewership is so huge for the big game that ad agencies have been going all-out to come up with the best commercials they can devise. So commercials have become themselves a beloved part of the festival. And for much of America whose teams didn’t make it into the game and for people who don’t care that much about football at all but go to watch parties anyway, the commercials are the best part.
So this is the place to live-blog the commercials. Which ones work and which ones don’t? Which is the best? Which ones are really bad? Which ones are clever, funny, or mildly amusing? Do any of them actually make you want to buy their products? Are any of them as good as this one?