Evangelical Christian Marriage: Hawking the Product

In evangelical Christian culture, marriage is a commodity. Marriage books are sold like gardening manuals or cheat sheets for the SATs. The sales pitch for marriage in Christian culture is more intense than any you’ll ever experience on a used car lot. Christians are made to believe that they’re God’s designated curators of Marriage, That Holy and Venerable Institution, and that falling down on the job can undermine the entire fabric of society. Just look at these book titles!

Marriage is about way more than you and your partner:

Save a Marriage, Save Our Nation

Why Marriage Matters

Marriage is also sold as the cure-all for emotional emptiness – second only to Jesus, of course (or was it the other way around?):

The Marriage You’ve Always Wanted

The Marriage You’ve Always Dreamed Of

Love & Respect: The Love She Most Desires, the Respect He Desperately Needs

Marriage is also the Hardest College Class Ever:

The Marriage Course

Getting Marriage Right

The Seven Principles for Making Marriage Work

That’s probably because it means learning how to translate extraterrestrial languages:

Men Are Like Waffles, Women Are Like Spaghetti: Understanding and Delighting in Your Differences

His Needs, Her Needs

One of Us Must Be Crazy and I’m Pretty Sure It’s You: Making Sense of the Differences That Divide Us

Feminine Appeal: Seven Virtues of a Godly Wife and Mother

Cracking the Communication Code: The Secret to Speaking Your Mate’s Language

Love & Respect: The Love She Most Desires, the Respect He Desperately Needs

For Women Only: What You Need to Know About the Inner Lives of Men

For Married Men Only: Three Principles for Loving Your Wife

What Your Husband Isn’t Telling You: A Guided Tour of a Man’s Body, Soul, and Spirit

Communication: Key to Your Marriage

Think you picked the wrong kind of alien to marry? Never fear! You can rebuild him:

Have a New Husband by Friday: How to Change His Attitude, Behavior and Communication in 5 Days

But for pete’s sake don’t expect perfection:

What Did You Expect? (Paperback Edition): Redeeming the Realities of Marriage

Real Marriage: The Truth About Sex, Friendship, & Life Together (Warning: Mark Driscoll)

Sacred Marriage: What if God Designed Marriage to Make Us Holy More Than to Make Us Happy

The sheer volume of evangelical Christian literature on marriage makes it seem like being married is the hardest thing in the world to do. When I entered my first relationship, I was so certain that I was embarking on a project, I gave myself panic attacks on a daily basis. Was I calling too often? Asking too many questions? Ignoring him too much? Saying the wrong things? Was I listening enough? Was I giving him enough space?

I had absorbed the message that relationships were Hard Work, that they were Projects that required Constant Maintenance. The idea of just being in a relationship was alien to me. These worries dovetailed neatly with the popular myth of the high maintenance girlfriend. I was terrified of being “high maintenance” in the same way that I was terrified to just let our relationship be.

Overly Attached Girlfriend meme.

One of the aspects of Christian culture that feels most alien to me now is that carefully cultivated sense of urgency and guilt, that sense that I must always be doing something to preserve or protect or strengthen or maintain my relationship with my partner.

After five years, the most useful piece of advice I ever received was this:

“Chill out. I love you the way you are.” -my fiancé

Rocket science.

One of the reasons I think of Christian culture’s obsession with marriage as a marketing gimmick is that it appears to create a problem in order to solve it. It tells you that communicating with your partner is very hard because you can’t possibly understand someone of the opposite sex. Then it tells you how to understand the opposite sex by using its own patented communication strategies. Gender differences are the problem, because they make your partner incomprehensible. The solution? Gender differences, handily explained by a shelf full of Respected Christian Married Couples.

I no longer think of my relationship with Stuart as a project. It’s not a thing, not some rock to be polished. It’s a relationship with an individual. But you can’t sell books on relationships with individuals, can you?

Christian culture isolates men and women, trains them to think and act differently, then presents this training as a marriage problem to be solved. Communication is hard, they say. Marriage is hard. After five years of a committed relationship, I can safely say this: it’s not hard. Not at all. It’s way easier! I have somebody to help me through daily life, to support me, to be honest with me, to help me grow as a person. And I don’t have to do all the dishes anymore!

What made it hard in the beginning was all my anxiety about how hard it was going to be. Truth is, after five years, I haven’t learned to “be a wife.” I’ve learned how to live with the man I love, not with “men” in general. Marriage isn’t a project. It’s a relationship. It’s not about “men” or “women.” It’s about you and your partner. That’s it.

  • http://kindminusgoodleft.blogspot.com/ Nome

    Yes!

  • smrnda

    What you wrote is something that I have suspected for a long time, that Christian culture is about driving a wedge between men and women, husbands and wives, so that meddlesome busy-bodies can get a thrill from injecting their 2 cents and that talentless hacks can get rich pushing marriage manuals. After all, a lot of work is devoted to making sure males and females are socialized separately and differently, and to be good husbands and wives the men go to men’s group to be mentored by men and the women go to the women’s group to be mentored by women, and when something goes wrong you don’t communicate openly but to to a how-to manual on the opposite sex.

    I’ve also never gotten the notion of ‘sacrifice’ in a relationship. They’re supposed to be mutually enjoyable. If someone is sacrificing, the other person is either going to know they’re doing something they don’t want to (and feel bad since their partner isn’t really happy) or else they would have to be oblivious. I think this is where the notion of compatibility comes in – relationships work because the people in them work for each other.

    All said, any figures on revenues for these marriage products?

  • Pingback: Jeremy Lott, Rachel Held Evans, and Taboos in the Evangelical Christian Culture Industry

  • Pingback: Sunday Link Encyclopedia and Self-Promotion « Clarissa's Blog

  • http://ripeningreason.com/ Bix

    Aliens, indeed. Sheesh. This must set people up to disbelieve what their spouse is telling them, since they have all these “experts” telling them what men and women really think. They make marriage sound like a game where two people try to guess what the other is thinking and feeling without consulting the other person.


CLOSE | X

HIDE | X