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Rick Warren’s Magazine: A Publishing Leap of Faith – I couldn’t believe it existed when I saw it in stores. Is this really a good idea?

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  • http://hetahlloyd.blogspot.com Heath Lloyd

    I guess it depends on your def. of “good idea.”

    Is it a “good idea” to seperate as many people as you can from their money?

    Is it a “good idea” in such a cold hard-copy media market?

    Is it a “good idea” to promote further the “Purpose-Driven” brand because of its focus?

    I don’t know — what is YOUR definition of “good idea”?