Yesterday we posted about Bill Bishop, whose bookThe Big Sortaccounts for our political polarization in terms of how Americans now tend to live, work, and associate with only people like themselves, having little contact with anyone who thinks differently. One point he makes is that people’s political convictions are not just matters of ideology but that there is a social dimension to how people vote. They vote the way their friends do. In the course of thePolitico interview with Bishop, he tells Michael Kruse that, beginning with George W. Bush and continuing with Barack Obama, politicians have been emulating the way megachurches attract people:
Kruse: There is this section, though, in which you sit down with Matthew Dowd, the George W. Bush strategist, and he outlines the ways that he and the Bush campaign that year took advantage of this reality, saw the political utility within this reality in a maybe new way. Is it fair to see that as something of a shift in that presidential election cycle?