How Workspaces Must Adapt for the Hybrid Era

Last updated on: February 13, 2024 at 11:01 am By Gleb Tsipursky

The COVID-19 pandemic completely disrupted traditional notions of the workplace, forcing a rapid shift to remote and hybrid work models. Now, as companies start bringing employees back to the office, it’s become clear that workspaces built for a pre-pandemic world no longer align with how we work. Offices designed for employees to be present 9-to-5, Monday through Friday, don’t match the needs of a workforce splitting time between home and the office. To create positive and productive in-office experiences that... Read more

You Need to Do Remote Right

Last updated on: January 9, 2024 at 10:26 am By Gleb Tsipursky

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Work has changed. The traditional 9-to-5 office job is fading as remote work becomes more popular. But remote work comes with its own set of challenges. To make it work, you need to do remote right. I recently spoke with Barbie Brewer, Chief People Officer at Safe Security, about how to succeed with remote employees. Barbie has seen first-hand the pros and cons of remote work. After being diagnosed with a rare tumor and going through a divorce, the long... Read more

To Make Remote Work Effective, Think About Others

Last updated on: February 16, 2024 at 1:53 am By Gleb Tsipursky

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The COVID-19 pandemic forced many companies to rapidly transition to remote work. While remote work offers many advantages like flexibility and work-life balance, making it effective requires intention and thoughtfulness, especially about how our actions and choices impact others. As Jessica “JJ” Reeder, Director of Remote Organizational Effectiveness at Upwork, shared in a recent interview, “It’s more how am I setting myself and my teammates up to have as much flexibility as possible in our days.” She explains that the... Read more

Flexibility Is Key to Solving Problems of Tomorrow

Last updated on: December 24, 2023 at 3:54 am By Gleb Tsipursky

The world of work is undergoing a dramatic transformation. The COVID-19 pandemic accelerated existing trends towards remote and hybrid work models. At the same time, advances in artificial intelligence and automation are fundamentally altering the skills employees need to remain relevant. To navigate these changes successfully, organizations must embrace a flexible mindset that prizes adaptability above all else. As Abakar Saidov, CEO of AI talent management platform Beamery, told me in our interview: “Flexibility is not about individual preferences. It’s... Read more

The Power of Connection Fuels Company Culture

Last updated on: December 20, 2023 at 11:20 am By Gleb Tsipursky

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A strong company culture is no accident. It takes thoughtful intention, investment, and commitment to nurture. And in a world where remote and hybrid work continues to rise, culture can seem elusive. But there’s one simple yet profound fuel for culture that companies too often overlook: connection. As Bruce Zicari, CEO of The Bonadio Group, shared in his interview with me, culture serves as the “secret sauce” for his firm’s impressive growth. The accounting and consulting company, with roots in ... Read more

The Rising Legal Risks of Rigid RTO Policies

Last updated on: December 14, 2023 at 1:01 pm By Gleb Tsipursky

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Are employers walking into a legal storm by enforcing rigid return-to-office (RTO) mandates? The post-pandemic era presents a unique challenge as employers grapple with shifting workforce dynamics. The insistence on a full return to the office, without considering individual circumstances, could lead to a surge in legal issues, particularly discrimination claims. This concern is not mere speculation; it’s a reality backed by a significant uptick in workforce discrimination charges. The Disability Discrimination Dilemma One of the most pressing issues is... Read more

The Future of Education is AI-Powered Content Creation

Last updated on: December 13, 2023 at 3:37 pm By Gleb Tsipursky

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Education is ripe for disruption. Teachers, professors, and learning & development (L&D) professionals face increasing demands on their time. They must keep pace with our rapidly changing world and ensure their students have the skills needed to succeed. This leaves little time for creativity and inspiration. Enter artificial intelligence (AI). New generative AI tools can take over the drudgery of education content creation. As Graham Glass, CEO and founder of CYPHER Learning, shared in my recent interview, AI-powered solutions will... Read more

Resolving the RTO Conflict Through Collaboration

Last updated on: December 10, 2023 at 9:39 am By Gleb Tsipursky

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How can leaders resolve the tricky dilemma of return-to-office (RTO)? After all, 80% of leaders regret their initial approach to RTO, according to a recent report from workplace platform Envoy, and a new Fiverr survey shows 76% of employees spend more time in the office than they would like. According to organizational conflict expert and author of a new book Dr. Ralph Kilmann, the answer lies in collaboration. Kilmann is co-creator of the renowned Thomas-Kilmann Conflict Mode Instrument (TKI), which... Read more

Successful Remote Work Requires Investment Into Culture

Last updated on: December 8, 2023 at 10:53 am By Gleb Tsipursky

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The COVID-19 pandemic forced many companies to transition to remote work overnight. While some have welcomed the flexibility and autonomy of working from home, others have struggled to maintain engagement, collaboration and company culture. As more organizations adopt hybrid and remote policies for the long-term, it’s clear that success requires more than just the latest collaboration tools. Companies must proactively invest in building culture, connection and inclusion among distributed teams. I recently spoke with Melinda Ramos, SVP of People Partnerships & Experience at Bounteous,... Read more

How Generative AI is Revolutionizing Marketing Efficiency

Last updated on: December 5, 2023 at 5:16 pm By Gleb Tsipursky

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The marketing world is being transformed by the rise of generative AI. As this technology improves, it allows marketers to be more efficient, creative and data-driven. I recently spoke with Ben Dutter, Senior Vice President of Strategy at Power Digital, to get insight on how generative AI is impacting marketing. Generative AI Boosts Paid Ad Efficiency One major area where AI shines is in managing digital advertising campaigns. Dutter explained that machine learning algorithms have been optimizing paid ads for... Read more