I wrote this post in response to the sexist coverage of the summer Olympics in 2012. I’m re-posting it now as a run-up to my next post, which will be on Miley Cyrus.
Prominent news organizations blazed past their critics to take home medals from the 2012 Olympics despite complaints of unsportsmanlike conduct. Opponents claim that the publications emphasized women athletes’ weight, appearance and body parts rather than their athletic performance. According to the editor in chief of a major news outlet, this criticism is unfair.
“Sure we spiced things up a little,” he said. “So what? Journalism is a competitive business. If these gals want to step out there, it’s our right to try to medal off them.”
This spirit of journalistic competitiveness was evident when the New York Times drummed the competition for the Misogyny Medal by sweeping the field with two articles they entered in the all-misogynist girl-baiting competition. Despite heroic effort from some of the sewer dwellers in the blogosphere, (who are the farm teams for this event,) the supposedly credible New York Times took the gold, followed closely by Melbourne Australia’s Herald Sun.
The Herald Sun made a bold opening move with an article claiming that one of Australia’s female swimmers was “too fat,” and setting up an online poll where readers could vote on the young woman’s appearance. Not to be outdone, the New York Times made a strong counter with an article criticizing one of the American women for being “too pretty” to be taken seriously. They followed this with an article discussing women water polo players’ breasts. This daring maneuver sealed their win.Skirmishes occurred further back in the pack as other “legitimate” publications tried to make up for lost time by re-printing the bulk of these articles and discussing whether or not they actually “had a lot of truth in them.” Salon took home the bronze with this effort. There were excellent efforts by other outlets who discussed whether or not pretty women athletes were cheating by looking so good and if women athletes really are too fat. But, salacious as they were, none of these medaled.
After the medal ceremony, the team captain for the New York Times indicated that the publication would enter “every event out there” in the upcoming months, stating that it was part of the publication’s standard to maintain a high level of misogyny in all of its coverage at all times. He said that he intended to sharpen the Times’ edge by eliminating the sublety, which he felt slowed his team down. “Next time, we’ll just say that it doesn’t matter what women do or what they achieve, they are still second-class citizens.”
The Herald Sun’s captain broke into the interview to announce, “We’ll do better than that. Next time, we’ll skip the article and run a full-page headline saying, “No Matter What You Accomplish Girl, You’re Still Just A Piece Of Meat.”
When informed that the women athletes in question claimed to feel humiliated and degraded, both team captains said this was an “overreaction” and an example of the emotionalism of women. “I think it’s caused by them thinking about their breasts too much,” the New York Times team captain stated. “Also, carrying around all that fat,” the Herald Sun captain added. “Those girls need to drop about 40 pounds.”
“Yeah,” the Times’ Captain said. “Then we can do an article criticizing them for being too skinny.”
The team captains seemed to forget about the reporter at that point and wandered off together, re-hashing the competition and looking for a brewski.
As for the female athletes, after crying their eyes out, they competed in their events.