“The Blind,” featuring the story of how Phil “The Duck Commander” Robertson and his wife, Kay, has been a box office success, breaking records for a Fathom Events release. This weekend, the film, produced by Tread Lively and GND Media Group, was still in the top 10, earning more than $15 million at the domestic box office at this point.
The film is Fathom’s first foray into giving a feature film a longer theatrical run than traditional event cinema content – and it did not disappoint. The film, originally slated for an eight-day run as part of Fathom’s new Specialty Distribution model, was extended twice (during the “Taylor Swift Eras Tour” concert movie) and will continue to run in select markets even after today. The previous record was held by the theatrical screening of “The Chosen: Season Three, Episodes One and Two,” which grossed $14.6M at the box office.
“From the beginning, we knew how special this film was, and we were eager to support it in the best way possible,” said Ray Nutt, CEO of Fathom Events. “Giving the film a longer theatrical run was a great decision for Fathom because of how important it was to bring this message to the fans – it resonated with so many people, which is why ‘The Blind’ has had such staying power.”
It was also recently announced the film will come to home video beginning Nov. 3 (digital), followed by its release on Blu-ray™ and DVD on November 14. The film stars Aron von Andrian, Amelia Eve, Brielle Robillard, Matthew Erick White, and is directed by Andrew Hyatt.
Watch an interview with Willie and Korie Robertson, producers of ‘The Blind,’ below: