A little fish can go a long way!

A little fish can go a long way!

ICTHUS

He had to rethink his strategy. A good idea is only a good idea if people will actually use it. So instead of distributing the iron in formless lumps, he tried shaping the iron into a fish — specifically, one local to the communities he hoped to help.

Read the rest at the Register. 

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image via Wikimedia Commons 


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