Sometimes you fight battles you know you are not going to win. You fight them because a stance must be made and a position staked out. I fear that this is one of those battles.
Just a couple of days after Halloween, Mercedes Benz ran the first Christmas commercial. REALLY? I mean does the commercializing have to begin this soon? Call me crazy but I do not believe in celebrating Christmas until after Thanksgiving. I get the shivers when Christmas decorations go up in the middle of November and Santa begins to make regular appearances on TV. I have just about given up on the fact that on the week of Thanksgiving that there will likely be more commercials about Christmas than about Thanksgiving. But to have those commercials and the Christmas decorating start right after Halloween is too much. I mean why don’t we begin those commercials on January 2 as we come home from our New Year’s party and keep the decorations up year round so that we can spend the year getting good and ready for Christmas?
Perhaps this is part of what is problematic about the push for Christmas at such an early time. While there are many wonderful aspects about this holiday there is also the crass commercialism that comes with it as well. I contend that this commercialism, and not the spiritual meaning behind the holiday, drives the early push for Christmas. I am not seeing a lot of people discussing Christ’s humble beginnings or the value of gift-giving (except in the context of retailers trying to sell you those gifts) in early November, but a lot of talk about an early Christmas special sale. I am not hearing much about joy to the world and peace to all right now, but I am getting the message that if I do not buy now then I will miss the greatest deal of the year.
Count me as a “no celebration of Christmas until after Thanksgiving” radical. There is nothing good about this early celebration of Christmas. Yes that is an absolute statement but prove me wrong. Our early focus on Christmas takes away our focus on thankfulness and the beauty that celebrating Thanksgiving can be. It emphasizes the commercialism of Christmas rather than the celebration with family and friends. If I was emperor of the world, or at least of the United States, I would mandate that celebration of Christmas was not allowed to begin until after Thanksgiving. But don’t hold your breath waiting for that to happen. I am fighting a losing battle and I know it. But I still gotta fight on. Who knows? Sometimes you win “unwinnable” battles.