The Heart-Tugging, Viral Christmas Ad

The Heart-Tugging, Viral Christmas Ad December 11, 2013

When you tell the Santa at the mall what you want for Christmas, do you really expect him to come through?

Well, these WestJet passengers had a crazy experience after a recent flight… when they got exactly what was on their wish list.  And, in baggage claim, to top it all off.

This is a great example of marketing and heart — all wrapped in a nice Christmas bow.  In her new book, Mom talks about how retailers can celebrate the Christmas spirit well. She’d have to approve of this:

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What Are Your Thoughts?leave a comment
  • Fairfax51

    How wonderful. Brought tears to my eyes. Bristol, you are your Mother & Fathers daughter for sure.

  • Valerie Wilson

    Brought tears to my eyes! This was so wonderful to watch.. thank you for sharing!

  • Tina Carri

    This was amazing. Shows the true spirit of Christmas! The spirit of giving. God bless everyone. 😉

  • MaMcGriz

    Wow. This isn’t just good marketing.

    It’s also plain old goodness.

    Thank you!

  • jr61020

    Very cool !!!!!!!!!!! But why is Santa in Blue?

  • virginiagentleman1

    Thanks for sharing this Bristol! Merry CHRISTmas!

  • Lost are ye…LOL

  • …!!!-)

  • CBDenver

    Scrooge, is that you?

  • BermudaBob

    To Bristol and the Palin/Heath clan, God Bless You for all you do and a Very Merry Christmas to you and yours!

  • masquir

    The reason Santa is in blue is that West Jet colors are blue. WestJet is employee owned.

    The “competition” in Canada is Air Canada who’s company colors and logo is in red.
    Very clever marketing and pretty much in the face of Air Canada.
    A joke in Canada is that Air Canada’s motto is;
    We’re not happy until you’re not happy

    To the best of my knowledge, Westjet has never gotten a Government handout, and is a very successful airline modeled along the lines of Southwest.

  • David

    Good Christmas Video. Thanks for sharing, Bristol.

  • • Two Little Girls Win Battle in the ‘War On Christmas’ •

    • watch •

  • dmac8889

    West Jet your awesome. I have never heard of them. I have now, and will be seeking them out. The employees deserve the best presents of all.
    Thanks for sharing.
    Merry Christmas, Bristol

  • Kristy Patullo

    Oh my gosh, that made me cry! Brilliant marketing. It really captures the spirit
    of Christmas. God bless everyone involved. Everyone should fly WestJet.


    I am a single parent as well so my Christmas wish is for a couple of dates with you or an autographed book from you and your mom? Prefer no cameras following us or to be used as a marketing opportunity. Well… to begin with that is haha 🙂 Merry Christmas!