Google is now consolidating in the shopping and retail market in a big way. After combining everything – digital and physical products – within the Google Play platform, now its getting the other pieces in place.
The company, founded by three University of Waterloo graduates, offers a solution to online shoppers for more failsafe delivery of their packages.
Instead of giving their own shipping address, they sign up for BufferBox’s service, and have packages delivered to a secure BufferBox locker at one of its locations. The lockers are accessible around the clock with a PIN that unlocks them.
BufferBox is going up against competition including Amazon Locker, but that service is not available in Canada and accommodates Amazon deliveries; BufferBox is here and is available for any deliveries.
Google said of the move:
“We want to remove as much friction as possible from the shopping experience, while helping consumers save time and money, and we think the BufferBox team has a lot of great ideas around how to do that.”
Going forward, it will completely revolutionize the retail space as well.