“Christianity is unable to capture modern audiences,” Di Lucca told NBC News. “There’s a lack of innovation and lack of design thinking in Church communities.”
The multi-denominational group has launched a campaign on the crowdfunding site IndieGoGo and hopes to raise $1 million to build the first McDonald’s church. As of Friday, only $104 has been raised….
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“We are aware a lot of people will think this is an insane idea,” Di Lucca says.